Pashinyan welcomes opening of major flower market to Armenian producers amid export diversification push

Prime Minister Nikol Pashinyan on Thursday welcomed the opening of the largest international floriculture marketplace to Armenian flower producers amid efforts to diversify export markets.

“The Prime Minister of the Netherlands personally wrote to me that they will support by all possible means so that Armenian flower producers can gain access to that market and platform,” Pashinyan said at a press briefing on Thursday.

Flowers grown in Armenia are among the many goods that Russia has banned, prompting Armenian exporters to look for new markets.

The Armenian government has rolled out relief programs for exporters to help them find new markets and avoid losses. The European Union has pledged continued support to Armenia, including efforts to identify and develop new export markets. The EU announced immediate financial assistance worth over €50 million, in addition to other measures.

Most recently, a batch of flowers produced in Armenia was shipped to Latvia, while the Netherlands also announced the opening of its market. It was also announced that apricots will be shipped to Poland.

The announcement on the flower market was earlier made by Dutch Foreign Minister Tom Berendsen.