Doing Business: Successful woman entrepreneur does not see insuperable obstacles in business
3 minute read
The small-to-medium business is of a certain importance for the steadfast economic growth of a country, as it gives innovational impulses to the economy. "Armenpress" News Agency highly appreciates the significant role the small-to-medium business plays; each week "Armenpress" introduces business stories regarding various branches of economy. This time the project is dedicated to the story of Arevik Sargsyan, who was awarded with the price "Best Women Entrepreneur" of the Prime Minister of the Republic of Armenia in the nomination of "Best Woman Innovator and Initiator".She urges the beginners and future businessmen to acquire necessary knowledge before launching business.
YEREVAN, JUNE 13, ARMENPRESS. Arevik, Lilit, and Anna are close friends who had made a decision to unite their efforts and establish "ARLIAN" training and consulting company, which is currently very popular in Armenia. The idea of establishing a business belongs to Arevik Sargsyan. Her brother Arsen had sent her a book by Sam Black dedicated to the issues of public relations from Moscow two years before the launch of the enterprise. Among other things 47-year old Arevik Sargsyan noted: "That book seemed to be very interesting to me. At that time such concepts like marketing and PR were not familiar to us. When I put forward a suggestion to establish a business consulting company, everybody laughed at me and said that there was no business in the country, and they were surprised at the very fact of giving a thought to the establishment of consulting organization."
Also Arevik Sargsyan highlighted that they were proud that the company had established a close cooperation with a number of state agencies as well. It has already been several years since the company is engaged in the organization of requalification classes in Yerevan and Provinces in association with the State Employment Service Agency. (THE FULL VERSION OF THE ARTICLE IS AVAILABLE IN ARMENIAN)
The success story and photos by the Small and Medium Entrepreneurship Development National Center of Armenia
Article by Davit Muradyan